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Shiseido Asks Lady Gaga to Take Selfies

The pop star stars in the new ad campaign.

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By: Marie Redding

Senior Editor, Rodman Media

Lady Gaga was recruited by Shiseido to star in its new ad campaign – but only in Japan. And, Gaga is not only the star of the ads, but the photographer too – the campaign is a compilation of selfies taken by Gaga herself.

WWD reports that Lady Gaga took 50 selfies for the brand., and each will appear in a different Japanese newspaper, now through January 5.

Photos: Instagram
 

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